New Pokémon Tonies & Lightning Yellow Toniebox 2 – Now at The Kid Collective

Something electric is happening in the world of screen-free play. Tonies® has teamed up with The Pokémon Company International to bring Pikachu, Bulbasaur, Charmander and Squirtle to life through audio adventures – and we couldn't be more excited to bring the collection to The Kid Collective.

Whether your little Trainer already knows their Pokédex inside out or is just setting off on their very first journey, this is a range designed to spark imagination, curiosity, and a lifelong love of storytelling, all without a screen in sight.

Introducing the Pokémon Tonies

Four of the most beloved Pokémon are joining the Tonies family, each one hand-painted and ready to lead your child through their own audio-first adventure.

Pikachu – £14.99 A trio of brand-new adventures where Pikachu leans on courage and teamwork, with Trainer Academy lessons woven in alongside a big Pokémon showdown.

Bulbasaur – £14.99 Clever plots, a nail-biting battle, and plenty of Trainer Academy facts make this a courage-themed journey through the Pokémon world.

Charmander – £14.99 A story that leans into kindness and empathy, pairing an exciting Pokémon battle with facts from the Trainer Academy along the way.

Squirtle – £14.99 Splashy seaside adventures packed with teamwork, a few battles, and fun Pokémon facts to pick up as the story unfolds.

Each Tonie can be bought individually, so you can start with a firm favourite and build the collection over time – or catch them all from the get-go.

Meet the Lightning Yellow Toniebox 2

Alongside the characters themselves, Tonies has created a special Pokémon-inspired edition of the Toniebox 2, dressed in a vibrant "Lightning Yellow" finish inspired by Pikachu. It's still the same durable, snuggable, tumble-proof player that Toniebox is known for, just with a fresh look that's ready to take pride of place on any bookshelf.

Good to know: the Pokémon Tonies aren't exclusive to the yellow box; they'll work with any Toniebox, so existing Tonies families can dive straight into the Kanto region too.

The Starter Set

For families just getting started, the Yellow Toniebox 2 and Pikachu Tonie Starter Set (£109.99) includes everything needed to get listening straight away: the Lightning Yellow Toniebox 2 plus an electrifying Pikachu Tonie.

Why Audio-First Play Is "Super Effective" for Little Trainers

At The Kid Collective, we're always drawn to toys that do more than entertain – and this range is a brilliant example. Audio-first storytelling encourages active listening, which research links to stronger vocabulary and reading comprehension as children build their own mental picture of the story, rather than having it shown to them on a screen.

It's also a lovely one for the wind-down routine. The excitement of familiar characters keeps children engaged, while the screen-free format helps ease them toward a calmer, more settled bedtime.

A few nice details from the Tonies team:

• The stories are completely original, created in partnership with Pokémon – not retellings of the TV show
• They feature genuine Pokémon voices, alongside new narrators and announcers
• The music was specially composed with the Pokémon team to support the storytelling

Pokémon Tonies FAQs

Are the Pokémon Tonies or the yellow Toniebox 2 limited edition? Nope — both are here to stay. The TB2 is a unique Pokémon-inspired design, and the Pokémon Tonies themselves are becoming a permanent part of the regular Tonies range.

Do the Pokémon Tonies only work with the Lightning Yellow Toniebox 2? Not at all. If there's already a Toniebox in your house, Pikachu and the gang will work with it straight away; no need to upgrade.

Can I buy the Pokémon Tonies separately? Yes, each of the four characters is sold individually, so you're free to start with one favourite or go all in on the full set.

Is the story content based on the Pokémon TV show? No, the adventures are brand new and written specifically for this collection, developed in collaboration with the Pokémon team rather than pulled from the show.

Do the Tonies feature genuine Pokémon voices? Yes, the real Pokémon voices are there, joined by a fresh cast of narrators and announcers created just for these stories.

Getting Your Hands on Them

The Pokémon Tonies and Lightning Yellow Toniebox 2 are available at The Kid Collective. 

This is a brand-new, ongoing addition to the Tonies lineup rather than a limited edition, so there's no need to rush – though we suspect Pikachu won't stay on shelves for long.

Ready to start the adventure? Explore the full Pokémon Tonies range at The Kid Collective and let the Kanto region come to life, one story at a time.

By Charis Patel